The easiest road to a digital school
Cypres puts the ‘+’ in Schoolnet+
Telenet Business
The Flemish government's so-called ‘Digisprong’ encourages schools to take a digital leap forward. Telenet Business was happy to help. With Schoolnet+, the telecom provider developed a modular ICT solution for schools that meets all the objectives of Digisprong. And Cypres was involved to accentuate all the positives of Schoolnet+.
Total solution tailored to schools
With Schoolnet, schools could already opt for reliable and powerful Internet from Telenet. Thanks to Schoolnet+, they can now extend that Internet connection with security, Wi-Fi, continuity, hardware, software and guidance. This way, schools are fully equipped for a digital leap forward.
Our homework: positioning Schoolnet+
Telenet Business asked Cypres to help market Schoolnet+. Our task? To make it clear that Schoolnet+ is much more than an Internet connection. It is a total solution for everyone at school: teachers, pupils and the ICT coordinator(s). And we did our homework. We defined the advantages, ensured clear positioning and designed an illustration that shows at a glance what Schoolnet+ stands for.
The result: a consistent story
The overall benefits, the module positioning, the illustration and the graphic style formed the foundation for all communication. Both for the emails, the leaflet, the website and the presentation, they guided the story. Depending on the channel, we then elaborated on the advantages of Schoolnet+ and the features of the different modules.
